Friend of The Optical Journal and former eyewear designer Maarten Weidema has created the holy grail. The Holy Grail on Eyewear Design that is! Now available on pre-sale, Amazing Eyewear – The Holy Grail on Eyewear Design is a unique oversized coffee table book on great independent eyewear, with stories from amazing designers, architects, artisans, and journalists on true eyewear Design. This 250+ page hardback features the best independent brands from our industry.
This beautiful book contains stories by various eyewear designers on their design philosophy, insights by optical retailers on how true “independent” eyewear can make a difference in your store, a wide knowledge base of technical eyewear specifications, and gives an overview on some of the best independent eyewear brands in the world, both established as little-known, but all designed with passion without the need to be backed up by an international fashion house.
Like a tasty pizza made in Italy, the book will be shipped in a beautiful pizza box to ensure it arrives safely and on time for your perfect Christmas present for your staff or optical friends. (Or treat yourself!)
Have you been eyeing this book already? Be the first to pre-order it now and receive it before Christmas. It’s the perfect gift under the tree of any eye care professional or eyewear fashionista! You can pre-order the book here.