February, 2016 – Aspire Eyewear introduces its new social contest, #AspireToBe, a frame naming contest designed to encourage engagement with the brand on social media. Held on the Aspire Facebook page, facebook.com/AspireEyewear, the #AspireToBe contest invites eyecare professionals and consumers to provide suggested names for one of the next Aspire frames (fall 2016 release). The contest highlights the brand nomenclature; models are named according to aspirational adjectives that express consumers’ unique style, or what they may “Aspire to be.”
One winner will receive his or her choice of a personal Aspire optical or sun from existing collection, and the winning named frame, when available. The winner will be selected by a team of Aspire judges.
Consumers and eyecare professionals are encouraged to share suggested names on the Aspire Facebook page, facebook.com/AspireEyewear. Submissions are also accepted via email to [email protected], and via Instagram (tag @Aspire_Eyewear) and Twitter (tag @AspireEyewear) using the hashtag #AspireToBe.
To learn more about the #AspireToBe frame naming contest and see complete contest rules, visit facebook.com/AspireEyewear. Aspire is distributed exclusively by ClearVision Optical. Follow, like or see more Aspire Eyewear on Facebook, Twitter, YouTube, Pinterest and Instagram.
Launched in 2015, Aspire Eyewear offers consumers a “barely there” fit and feel. This next generation of eyewear was made possible through the use of proprietary SDN-4 material and advanced 3D printing capabilities. The philosophy behind the branding for this label is based on the question: “What do you Aspire to Be?” This message is carefully articulated in its personality-driven design for both men and women. The brand references popular trends, classic motifs, and advanced architectural aesthetics to express different personality types in its collection.
About ClearVision Optical
Founded in 1949, ClearVision Optical is an award-winning leader in the optical industry, designing and distributing eyewear and sunwear for top brands such as Aspire Eyewear, BCBGMAXAZRIA, Ellen Tracy, IZOD, Marc Ecko Cut & Sew, Op, and Jessica McClintock. ClearVision’s house brands include ClearVision Collection, Junction City, PuriTi, DuraHinge, and Dilli Dalli pediatric eyewear. A privately held company, ClearVision is headquartered in Hauppauge, New York and has more than 250 associates throughout the U.S. ClearVision’s collections are distributed throughout North America and 20 countries around the globe.