Cherry Los Angles Debuts New Sunglass Line

Cherry Los Angeles is expanding its fashion reach and looking now at the eyewear market with the debut of its new Cherry Optical line, accompanied by a Dexter Navy-shot campaign. The inaugural style to release from Cherry Optical is the “Swingers,” a unisex pair of sunglasses with thick frames that exudes classic and inclusive California cool.

Cherry Los Angeles

The “Swingers” is available in three colors: a fittingly bright cherry red with smoky black lenses, an old school tortoiseshell with rich amber lenses, and a traditional black with laid-back green lenses, all with gold hardware on the front and cursive gold Cherry logos stamped on the stems. Each pair boasts an acetate frame that’s handmade in Japan, bolstered with stainless steel cores for durability and an adjustable fit. Lenses provide 100% UV protection, and the barrel stem hinges are zinc-free. All the sunglasses come with a Cherry-branded leather case and cleaning cloth.

All three pairs of the “Swingers” are available now on the Cherry Los Angeles webstore.