ClearVision Launches Dilli Dalli Adventure Game AT VEE17

Hauppauge, NY – March 2017 – ClearVision Optical will debut its newest initiative at Vision Expo East, Dilli Dalli Presents: Red’s Adventure, a mobile game for young children and their parents. 

Red’s Adventure is the ultimate extension of the Dilli Dalli collection, an acclaimed pediatric eyewear line known for the colorful cast of animal characters associated with the brand. Players are tasked with navigating through a series of nonstop obstacles and competing against friends and family for a high score. The protagonist of the game, a young bird named Red, uses different eyewear to gain points and remove obstacles. (Try the game here.)

“The idea that eyeglasses are more than just something kids have to wear, but rather something that makes them powerful, is at the core of game,” says David Friedfeld, President of ClearVision Optical. “As we’ve said over the course of the last several years, ClearVision Optical is no longer just a frame company. We consider ourselves a solutions-based company, one with a heavy focus on technology. This mobile game was developed internally, from start to finish, and we’re going to continue to innovate in this way.

 In addition to this exciting new endeavor, ClearVision’s much-buzzed-about Aspire Custom Eyewear Design Lab will be making its return to Vision Expo. Show attendees will have the opportunity to design their very own pair of rimless frames by utilizing customizer software developed in concert with Dassault Systemes. ClearVision will then build each attendee’s one-of-a-kind pair of frames and ship them free of charge. (Take a look at how it works here.)

Vision Expo East marks the start of a new cycle of fashion, innovation, and technology for the optical industry. For the President of ClearVision, however, the goal is loftier.

 “I think in ten or fifteen years, when people look back at what we’re trying to achieve now, you’ll see this is when things started to change in the industry,” says Friedfeld. “We’re excited to be at the forefront of that.”

 For more information on the above items, or to make an appointment to see them at Vision Expo please contact Jake Friedfeld at For general information on ClearVision Optical, or to learn how to join the ClearVision family, visit or call 1.800.645.3733. Follow, Like or Visit ClearVision Optical on Facebook, Twitter, LinkedIn, Pinterest, YouTube, and Instagram.

NW77th Eyewear - The Optical Journal