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The Optical Journal - Optical News With Independent Views

RETROSUPERFUTURE announced that they are working with coffee giant Starbucks and have released an exclusive line of sunglasses that will be sold exclusively at Starbucks Reserve Roasteries. Starbucks just opened their first store in Italy, in the city of Milan. This is the third Starbucks Reserve Roastery after Seattle and Shanghai. Super has reinterpreted several of its signature acetate sunglasses, each rendered in earthy and natural colors with tortoiseshell compositions to reflect the identity of the Starbucks Reserve brand.

You can find this collection of sunglasses only at Starbucks Reserve Roasteries in Seattle, Shanghai, Milan and in future openings in New York, Chicago, and Tokyo. For more on SUPER’s current offerings, head over to their website.

SUPER by Retrosuperfuture® is a leading brand producing outstanding contemporary eyewear. Founded in Italy in 2007 by Daniel Beckerman, SUPER has become highly popular for its eclectic collection of colorful acetate sunglasses. After years of friendship and mutual admiration between the two companies and families, Red Circle—the family investment company of Renzo Rosso—acquired a minority stake in the Milanese brand in June 2017.

Starting from a classic, clean silhouette, SUPER has gradually built up their impressive collection, currently comprising of a long list of timeless yet cutting-edge shapes. Silhouettes like the Flat Top, Ciccio, América, W, or distinctly feminine models like the Lucia and Drew, have become staples of SUPER’s collections and a continuous source of inspiration and playful interpretation by the brand’s creative team.



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