Introducing Briot Couture -An Innovative Edging System With 3D Visualization

Briot Couture

Luneau Technology is pleased to introduce the Briot Couture, a highly intuitive lens finishing system suitable for any optical store. Briot Couture is Luneau Technology’s newest and most advanced finishing platform yet. It combines everything that is in the Briot Attitude with the world’s first virtual 3D lens rendering technology to simplify the finishing process for all optician skill levels from Master Optician to Entry Level Optician.

“The new Briot Couture System, building off our Briot Attitude System, provides three new and exciting innovations that will take the production of high-quality eyewear to a whole new level,” says John Vulich, Optical Application Specialist, Luneau Technology. “The three new features are True Fit Beveling, Virtual 3D Lens Simulation, and a Torque Management System. They allow the Briot Couture to measure frame thickness, frame depth, as well as frame groove position, to produce the perfect fit every time.”

Briot Couture

Produce quality eyewear in-house quickly and accurately

This unique edger can increase in-house finishing capability and quality while reducing the rate of remakes. It is suitable for any business owner who wishes to complete more sophisticated finishing in-house and to save on their lab bills.

“Having demonstrated the Briot Couture at Vision Expo West, I’m excited to say we have improved upon our already terrific ability to fine-tune the quality of eyewear produced by our edger,” says Ron Reed, Customer Support and Maintenance Manager, Luneau Technology. “In short, we’ve managed to shun the status quo and take quality eyewear produced by our customers from good to great.”

Using various frame and lens parameters along with Virtual 3D Lens Simulation, a user can display how a lens fits into a frame before beginning the edging process. This allows the optician to confirm fit before edging. The True Fit Bevel chooses the best bevel position and bevel depth/width to fit the lens into the chosen frame with the least amount of stress on the frame and lens. The 3D Visualization allows for a 3D view of the lens fitting within the frame to determine the best lens type for the chosen frame as well as to confirm possible stress points for the lens fitting. The Torque Management System optimizes the edging cycle time without the risk of lens slippage.

With these intelligent new features, any trained staff member can offer a personalized buying experience to customers by finding the optimum lens for their frame and show them in real-time a 3D rendering of their glasses. This means optical stores can now produce premium quality eyewear with a quick turnaround.

Who can benefit from the Briot Couture?

The Briot Couture is perfect for any mid to high-end optical, especially those eyewear shops where customers demand the highest quality aesthetics, quality, and fit. The Briot Couture empowers optical shop owners to widen their search for lab personnel since it reduces the skill level necessary to expertly fabricate eyewear. With the Briot Couture, a business owner can keep the most challenging jobs in-house, maximizing their lab savings. For those stores that already have an edger, regardless of brand, and are ready to upgrade, then the Briot Couture may be the right choice for them.

As an added bonus, Luneau Technology reinvented its service platform earlier this year to provide exceptional value to customers. “Based on the number of lens cuts, we now offer low volume, mid volume and high-volume preventative maintenance plans that will affirm your ability to edge lenses quickly, with improved quality, and eliminate service interruptions,” explains Reed.

ECPs who are interested in learning more about the Briot Couture or any other product, please reach out to to book a virtual demo and ROI consultation.

About Luneau Technology

Luneau Technology USA ( is the exclusive sales, service, and education provider for Visionix®, Briot® and Weco® brands, as well as the new Nexy retinal screening device. With the backing of its global organization, Luneau Technology Group, it is a trusted partner to eye care professionals, providing advanced technology platforms to improve and extend eye care.

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