Hauppauge, NY – January 2012 – Eyewear industry leader, ClearVision Optical expands its Marc Ecko Cut & Sew eyewear brand with 5 new, trend-setting designs. The new optical looks enhance the collection targeted to the 20-40 “ME guy” who is young in spirit, masculine, and pays meticulous attention to detail. Bold in shape and modern in design, the 2012 Cut & Sew Eyewear releases are stylish with an edge incorporating industrial and architectural references that continue to give the collection a sexy, stealth and authentic feel.
Maturing its design direction, ClearVision introduces intricate new textures, expressive patterns and interesting materials to intensify each highly-wearable style. The stylized components include: “geek chic” embellishments with a slick, modern edge; knurled metals for distinction; and innovative patterns, including Windsor rim wraps for a contemporary look with a vintage vibe. In addition, the 2012 collection introduces its “new black” – a carbon fiber pattern that’s high end and on trend with many high-end fashion houses.
Marc Ecko Cut & Sew continues to be one of the most stylish men’s eyewear collections available. A true expression of artistic creativity for men who know that authenticity counts, the new collection features:
- A range of front shapes from modern squares to retro-inspired
- A color palette inspired by military and industrial influences: Olive Horn, Black Crystal & Grey Smoke Transparent
- Technical and architectural patterns and embellishments, including Windsor rims and knurled metal temples
In addition, the Marc Ecko Cut & Sew Optical consumer website is coming soon! marceckoeyewear.com can be visited directly as well as accessed through Marc Ecko’s vastly popular Facebook page (over 40,000 fans). The site will feature ClearVision’s innovative Virtual Try On technology, as well as a Google Map store locator.
About Marc Ecko Enterprises
Marc Ecko Enterprises is a full-scale global fashion and lifestyle company with reported sales of over $1.5 billion in 2009 and approximately 1,000 employees worldwide. Over the past 17 years, the group of companies that comprise Marc Ecko Enterprises (MEE) has grown to include: Ecko Unltd.,the largest young men’s brand in better department stores today; Eckored, a young women’s brand both identified by the ‘World Famous Rhino’ logo; Marc Ecko Cut & Sew, a contemporary menswear line; Zoo York, the first and largest east coast action sport brand; Marc Ecko Entertainment, an
interactive entertainment and videogame unit; and Complex Media LLC, a publishing and new media division. Iconix Brand Group, Inc. owns, licenses and markets a growing portfolio of consumer brands and owns an interest in the ECKO (R), MARC ECKO (R) and ZOO YORK (R) brands.
Founded in 1949, ClearVision Optical is an award-winning leader in the optical industry, designing and distributing eyewear and sunwear for top brands, such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, IZOD, Marc Ecko Cut & Sew Eyewear, Ocean Pacific, Jessica McClintock and Fisher-Price®. ClearVision’s house brands include ClearVision Collection, Junction City and Digit. A privately held company, ClearVision is headquartered in Hauppauge, New York and has more than 250 associates throughout the U.S. ClearVision’s collections are distributed throughout North America and 20 countries around the globe.