MARC JACOBS Fall/Winter 2023 Eyewear Campaign

MARC JACOBS Fall/Winter 2023 Eyewear Campaign is dedicated to the Contemporary Eyewear Collection from Safilo. The new image encapsulates the unexpected and irreverent spirit of the brand with a fresh and modern portrait. The new image exudes eye-catching and playful vibes, elevating the seasonal design of the new bold sunglasses.

The new Eyewear Collection is enriched with the new cool and easy-to-wear Contemporary sunglasses, embellished with unique brand codes and offered in a distinctive color palette, including the tones of black, white, and nude paired with solid, shaded, or mirror lenses.

The new Logo sunglasses include unisex squared or rounded shapes in acetate, decorated with the iconic oversized MARC JACOBS logo detail, standing out on the bold temples and conveying a strong fashion statement.

Campaign Credits:
Talent: Anok Yai
Photographer: Alasdair McLellan
Stylist: Alastair McKimm

MARC JACOBS

Marc Jacobs International was founded in New York City, in 1984. The following year, Jacobs received the distinct honor of being the youngest designer ever to be awarded the fashion industry’s highest tribute: The Council of Fashion Designers of America (CFDA) Perry Ellis Award for New Fashion Talent.

With stores across the globe, Marc Jacobs International now includes RTW and accessories, kids wear, multiple award-winning fragrances, and the bookstore Bookmarc.

About Safilo Group

Established in 1934 in Italy’s Veneto region, Safilo Group is one of the eyewear industry’s key players in the design, manufacturing, and distribution of prescription frames, sunglasses, outdoor eyewear, goggles, and helmets. The Group designs and manufactures its collections by blending stylistic, technical, and industrial innovation with quality and skillful craftsmanship. With an extensive global presence, Safilo’s business model enables it to monitor its entire production and distribution chain. From research and development in five prestigious design studios, located in Padua, Milan, New York, Hong Kong, and Portland, to its company-owned production facilities and network of qualified manufacturing partners, Safilo Group ensures that every product offers the perfect fit and meets the highest quality standards. Reaching approximately 100,000 selected points of sale worldwide with an extensive wholly owned network of subsidiaries in 40 countries and more than 50 partners in 70 countries, Safilo’s well-established traditional wholesale distribution model, which encompasses eyecare retailers, chains, department stores, specialized retailers, boutiques, duty-free shops, and sporting goods stores, is complemented by Direct-to-Consumer and Internet pure player sales platforms, in line with the Group’s development strategies.

Safilo Group’s portfolio encompasses home brands: Carrera, Polaroid, Smith, Blenders, Privé Revaux and Seventh Street. Licensed brands include: Banana Republic, BOSS, Carolina Herrera, Chiara Ferragni, Dsquared2, Etro (starting from 2024), Eyewear by David Beckham, Fossil, havaianas, HUGO, Isabel Marant, Jimmy Choo, Juicy Couture, Kate Spade New York, Levi’s, Liz Claiborne, Love Moschino, Marc Jacobs, Missoni, M Missoni, Moschino, Pierre Cardin, PORTS, rag&bone, Tommy Hilfiger, Tommy Jeans and Under Armour.