MISSONI presents its new Eyewear Collection in North America for SPRING/SUMMER 2021 which is designed produced and distributed in partnership with Safilo, a worldwide leader in design, manufacturing, and distribution of sunglasses, optical frames, sports eyewear, and products.
The modern elegance of the new eyewear collection, delivering sophisticated designs and craftsmanship, is a tribute to the subtle femininity of the Missoni woman. The collection’s contemporary yet timeless elegance echoes a Seventies-inspired feeling mirrored by the oversized squared or rounded shapes, proposed as modern reinterpretations of the frames from the Maison’s archives. Defined by the utmost lightness of the architectures, highlighted by unique color combinations, the optical frames and sunglasses provided a balanced mix of transparencies in the materials and refined colored textures.
The essence of Missoni – embodied in the premium quality of the materials, in the distinctive color combinations, and in the modern reinterpretation of iconic textures – comes to life in the sunglasses and optical frames, and is enriched by sophisticated designs and superior craftsmanship, reflecting the pure and subtle femininity of the brand.
Missoni’s signature knitted graphic patterns – such as the distinctive ZIG-ZAG – are the distinguishing feature of the new collection, enhanced thanks to innovative manufacturing techniques: either with the authentic Missoni fabrics incorporated into the frames or stylized into graphic textures on the lenses, in the interpretation of the shapes or as a block of exclusive acetate on the temple tips.
The color range always includes distinctive tones from the Missoni color palette, such as rusty orange, as in the shades of the lenses or in the exclusive Havana colors of the acetates, as well as the natural shades of pink, green and blue
Safilo translated the true essence of the brand into an eyewear collection inspired by distinctive heritage features, dedicated to a feminine woman, with a subtle and contemporary elegance.
MISSONI FABRIC: THE HERITAGE COLLECTION
MIS 0040/S, MIS 0041/S sunglasses and MIS 0054 optical frame with clip-on
Timeless and sophisticated, these sunglasses and optical frames are the purest expression of the Maison’s heritage: inspired by a careful research in the Missoni archives, these styles are enriched by authentic Missoni fabrics skillfully inserted within the frame, either on the frame front or temple tips of select colorways, thanks to an exquisite made in Italy manufacturing process.
MIS 0041/S sunglasses are available in black/nude with transparent lenses, Havana/green with brown shaded lenses, beige with green lenses.
MIS 0040/S butterfly sunglasses is available in black/nude with smoke grey lenses, blue with blue lenses, beige/ivory with brown shaded lenses and black/Havana with dark gray lenses.
MIS 0054 metal optical frame, with the iconic Missoni ZIG–ZAG pattern imprinted on the temple tips on two colorways, is particularly versatile and functional thanks to its MIS 0054CS clip-on with sun lenses with metal chain included. Available in gold/copper with dark grey lenses, gold with pink shaded lenses, gold with brown shaded lenses.
THE HERITAGE COLLECTION: EXCLUSIVE FABRICS and SUBTLE SHADES
MIS 0001/S and MIS 0002/S optical frames
Timeless and sophisticated, these sunglasses and optical frames are the purest expression of the Maison’s heritage: inspired by a careful research in Missoni archives, these styles are enriched by authentic Missoni fabrics skillfully inserted within the frame, with an exquisite Made-in-Italy manufacturing process.
The oversize shapes in acetate, reflecting a Seventies-inspired look and feel with a subtle zig-zag shape recalling the Missoni texture in the frame’s front and/or the interior of the frame with additional recall on the end-tips of the frames with slender metal temples.
MIS 0001/S cat-eye wraparound sunglasses are available in black with grey lenses, plum Missoni fabric with dark grey lenses, green Missoni fabric with grey shaded lenses.
MIS 0002/S squared sunglasses are available in white Missoni fabric with brown shaded lenses, pink Missoni fabric with pink lenses, blue Missoni fabric with dark blue lenses, havana with green shaded lenses, black with dark grey lenses.
The MISSONI Eyewear Collections are produced and distributed by Safilo Group, a worldwide leader in the design, manufacturing and distribution of sunglasses, optical frames, sports eyewear and related products. Thanks to strong craftsmanship expertise dating back to 1878, Safilo translates its design projects into high-quality products created according to the Italian tradition. With an extensive wholly owned network of subsidiaries in 40 countries – in North and Latin America, Europe, Middle East and Africa, and Asia Pacific and China – and more than 50 distribution partners in key markets, Safilo is committed to quality distribution of its products in nearly 100,000 selected points of sale all over the world. Safilo’s portfolio encompasses own core brands Carrera, Polaroid, Smith, Safilo, Privé Revaux, Blenders Eyewear, and licensed brands: Fendi, Banana Republic, BOSS, David Beckham, Elie Saab, Fossil, Givenchy, havaianas, HUGO, Isabel Marant, Jimmy Choo, Juicy Couture, kate spade new york, Levi’s, Liz Claiborne, Love Moschino, Marc Jacobs, Missoni, M Missoni, Moschino, Pierre Cardin, rag&bone, Rebecca Minkoff, Saks Fifth Avenue, Swatch, and Tommy Hilfiger.