Presenting their Spring 2023 releases at Vision Expo East, NW77th is thrilled to showcase some of their most expressive and colorful styles to date. Offering a peak at the Spring collection, five new eyewear models with four colors each have been launched with more to come at the show.
Throughout the collection, a blend of classic and geometric shapes are paired with bright, custom-designed colors exclusive to NW77th for a style that’s unlike any other. Taking inspiration from the fun, high-energy feel of young city life, the early Spring release introduces 16 never-before-seen color blends to the independent family-owned brand. In addition to the new models, NW77th has refreshed its collection with six new colors for some of its most-loved frames.
With a 144-year history of crafting premium eyeglasses, NW77th constantly pushes limits of design in the creation of contemporary eyewear with a focus on quality craftmanship. Each frame goes through a meticulous handcrafting process in which they are tumbled for six days and hand-polished until silky-smooth. Only the finest materials are used in the making of each frame, such as biodegradable cellulose acetate and surgical-grade stainless steel, resulting in an exciting collection that’s made to last a lifetime.
Find NW77th in booth #U1521 at Vision Expo East to discover the entire Spring 2023 release and the stories behind the collection. Booth an appointment at the booth by visiting www.studiooptyx.com/appointments
NW77th is an independent, family-owned brand of premium, handcrafted eyewear. Based in St. Louis, NW77th is owned by the Erker family, who have been leaders within the optical industry for over 144 years, dedicated to the craft of beautiful, high-quality eyewear for 5 generations. At the start, the Erkers were known for making anything with a lens, and they later narrowed their focus towards eyewear. The company is now run by the 5th generation of Erkers, Jack III and Tony Erker.