One million bottles to be recycled and turned into eyewear by 2021: this is the goal of OKIA, the Hong Kong-based eyewear company recognized worldwide for its patented HDA® Technology.
Thanks to the launch of the RESHAPETM project to produce eyewear entirely made of 100% recycled PET material from plastic bottles, the company never stops its commitment to promoting a green attitude, on the contrary, it raises the bar to reach this ambitious target this year.
Each RESHAPETM model is made from 5 recycled water bottles and includes lenses that are biodegraded into water, carbon, and biomass. According to the recent upgrade in the technology, with this material, it is possible to produce eyewear even thinner and ultralight, very flexible, and with a wider color range.
“According to recent trends, fashion brands aim to be 100% sustainable by 2025. I’m proud to say that we have been really pioneering in this subject when we launched the RESHAPETM material two years ago” says Jacky Lam, Managing Director at OKIA.
Moving into rPET will shift the industry forward, keeping plastic out of oceans and landfills, and reduce energy, CO2, and oil resources, recycling that will ultimately offer more potential for circularity in the future. Bottles are an abundant global waste stream and a relatively clean and low-chemical feedstock.
To learn more visit their website www.reshapeeyewear.com.