I don’t know if any of you have met Robbie Bell or Eye Coach or read any of his columns in 20/20 Mag– but this is a guy who can make selling eyewear fun and when selling eyewear becomes fun- your profits increase. Robbie is the owner, trainer and Eye-Extraordinaire person to go to teach and coach staff on selling techniques and growing patient and customer service.
What caught my eye on his website is the section Why EyeCoach, he mentions a chance encounter on a plane… I have had the exact same experience many times, and I can’t tell you how many strangers on a plane I have sent to optical offices to get new glasses. He uses the taking the focus off price- I have used that too as well as ‘image, function, even talking about the green nosepads (disgusting)
You can contact Robbie at firstname.lastname@example.org to find out how he can coach your team to it’s fully potential.
If you are going to Expo- you can hear Robbie speak at the Optical Women Selling Workshop on September 30th (RSVP please click on the following link: http://opticalwomen.com/events-registration.asp?EventID=2)
Both Shirley and I are going and I know us old broads will learn alot from Robbie- Optical Trainer Extraordinaire.