Serengeti Launches New Sport Collection For Spring/Summer 2021

Serengeti, the iconic brand born and bred in the US wants you to in the driver’s seat this summer on a road trip rooted in 140 years of Americana style and outfitted with modern technology with their upcoming S/S21 Sport collection.

The Serengeti Sport Collection offers the new SPIRIT lens made from their 3-in-1 lens technology that combines Spectral Control, Polarization, Photochromic Technology in one unique lens that together, adapt, manage, and control the light around you across Route 66 in classic style, from New York’s SoHo to LA’s Rainbow Room.

An iconic brand, born in the USA and worn around the world, Serengeti is well known for its advanced 3-in1 lens technology which combines Photochomic Technology, Spectral Control, and Polarization in one unique lens. 140 years of R&D and an American culture form the foundation for the unique designs, craftsmanship, and quality of the sunglasses. The styling is in keeping with classic designs but recreated to inspire those who want a sunglass that allows them to express their personal style and individuality.

The new Serengeti Sport Collection features the new SPIRIT lens, the most advanced organic sport lens ever imagined, two times lighter than mineral lenses and featuring the ultimate anti-scratch and anti-reflective treatments.

Eco-Friendly

Further enhancing the Serengeti story, the frames in the Sport Collection, featuring the Spirit lens is created using Castor Oil Plant. This sustainable substitute for TR90 is petrol-free and more eco-friendly while having the same characteristics; durable, lightweight, flexible, can bend and less likely to break. The accompanying packaging and cases for this collection are also made from Vegan leather and recycled and recyclable carton.

Shelby

With its soft geometric design, Shelby is a tempered frame. The design benefits from a metal construction with a thicker top on the lens rim and a double brow. The devil is in the detail with the branding engraved at the top of the rim. Shelby features the SPIRIT lens, the most advanced organic lens available, including Photochromic, Spectral Control and Polarization technologies. Two frame colors are available in prescription with PhD 2.0 lenses.

Rolla

Rolla has a chunky rectangular shape with an angular profile and wide temple. This cat-eye frame, inspired by a sporty lifestyle, is created with highly qualitative eco-nylon and spring hinges for maximum comfort and is combined with our innovative SPIRT lens, including Photochromic, Spectral Control and Polarization technologies.The beveled lens plays with the volume and gives us a strong feminine style with plenty of character. Two frame colors are available in prescription with PhD 2.0 lenses.

Wakota

Feminine and casual with an angular design on the top, Wakota is an eco-nylon frame equipped with spring hinges providing incredible comfort. The SPIRIT lenses complete this retro square shape, enabling you to experience the world at its most aspirational. Two frame colors are available in prescription with PhD 2.0 lenses.

Bellemon

Sporty but chic! The keyhole nose bridge gives a strong personality to this navigator frame, while the angular bottom gives it a modern silhouette. Bellemon is composed of an eco-nylon frame and spring hinges combines with our ultimate SPIRIT lens. Two frame colors are available in prescription with PhD 2.0 lenses.

Oatman

What a bold style! Oatman is an adaption of the popular aviation style with a flat top. Made from premium eco-nylon, this model features Serengeti’s new SPIRIT lens. A utility aesthetic design with spring hinges for ultimate comfort, Oatman is ready to take you on the most exciting road trips. Two frame colors are available in prescription with PhD 2.0 lenses.

Check out the entire Serengeti line at their website.