Superflex Kids Releases 4 New Models for Fall 2022

Superflex kids FW 2022

Superflex® Kids celebrates Fall 2022 with the release of four new models.   To help kids find that perfect look for back to school, the collection features a mix of on-trend acetate and sleek metal models designed to help kids express their personalities and define their sense of fashion. Colors range from classic neutrals to bold and bright hues with an emphasis on color blocking and contrast detailing. Along with the great styling all models are designed with spring hinges for extra durability and maximum comfort, making Superflex Kids the perfect collection to appeal to both kids and their parents.

For girls, the Fall 2022 SFK collection focuses on bold pops of color and clean detailing that perfectly capture the Fall fashion trends.

 

Superflex SFK-273
Superflex SFK-273

SFK-273 modernizes the classic clubmaster with its metal design, softly angular eye shape, and key-hole bridge. The bright, bold hues on the brow bar are offset with soft, pearlized tones on the eyewire making this a fun, yet easy-to-wear frame. The pearlized tones are carried through to the temple which provides a color block contrast against the bold endpiece. The front color is also used to highlight the laser-cut temple design invoking a layering effect that is a key fashion trend for BTS Fall 2022. Available in Turquoise Pink, Mauve Rose Gold, and Magenta Lavender.

Superflex SFK-274
Superflex SFK-274

With its gentle upsweep, modified square shape, and brightly patterned acetate, SFK-274 was designed to stand out! This combination frame features colorfully marbled acetate with sleek, stainless steel temples in matching bold hues. Available in Blueberry Lavender, Aqua Rose, and Iris Magenta.

For boys, two cool frames offer sporty style and fun hues:

Superflex SFK-271
Superflex SFK-271

While the classic rectangular shape of SFK-271 is timeless in appeal, the on-trend colorways keep it modern and fresh.  The metal design features sporty, two-tone coloring while a raised colored stripe on the temple adds a unique design element. Available in Black Red, Navy Lime, and Charcoal Blue.

Superflex SFK-272
Superflex SFK-272

Inspired by the classic Wayfarer shape, SFK-272 is a punched-up version of a classic best seller.  Combining the neutral tones of the front with bold temple colors, this too cool-for-school look will be a hit with boys of all ages.  Faux chevron rivets on the endpiece and convex-shaped temples add subtle elements that elevate the clean design. Available in solid and translucent acetate colorways, including Black Green, Sky Red, and Grey Orange.

About Superflex® Kids

Superflex® Kids frames are designed for both fit and fun and are constructed with spring hinges for extra durability and comfort. While form and function always come first, great colors and funky temple detailing make this collection a fun fashion statement for kids of all ages. It is composed of stainless steel and handmade acetate, with sizes ranging from 43mm to 50mm for kids ages 6 through 12.

 

WestGroupe

Established in 1961, WestGroupe is family operated with over 60 years of industry insight. Our mission is to provide unique and superior quality eyewear for the fashion-focused consumer. We are driven by our commitment to excellent customer service and exceptional products.

WestGroupe is dedicated to defining future standards in the optical industry by developing, creating, and supporting innovative products and services that allow our customers to succeed. WestGroupe offers a premium selection of international brands in over 40 countries, including FYSH, KLiiK denmark, EVATIK, Superflex® and OTP.

Kirk & Kirk Eyewear - The Optical Journal