Vision Expo Announces 2020 OPTImum Retail Award Finalists

Social Media Voting Now Open to Determine Winner

Vision Expo today announces the finalists for the third annual OPTImum Retail Award, which celebrates independent retailers by allowing them to showcase their products, stores, visions, and stories to the optical industry. Applicants were asked to share their in-store innovations, individuality, culture, brand loyalty, and technology usage.

The 2020 finalists are:

  • Black Optical – Dallas, Tulsa, Oklahoma City
  • G is for Glasses – Winnipeg
  • Globe Specs – Kyoto
  • Gogosha Optique – Los Angeles
  • The Eye Place – London

To determine the final winner, Vision Expo social media channels are now open for voting until March 9 to be factored into the judges’ scores. Vision Expo is encouraging the vision community to share their input and vote to help select the winner. To vote, as well as see the photos and stories of the finalists, click here.

The 2020 OPTImum Retail Award winner will be announced at Vision Expo East during the Independence @ The Creative Edge panel at The Bridge on Saturday, March 28 at 5 p.m.

To determine the finalists, a committee of the industry’s top leaders deliberated and voted on which stories they feel are most deserving of the award. This year’s committee members include Dr. Arian Fartash, optometrist and influencer of @glamoptometrist; Christian Roth, eyewear designer and the first Council of Fashion Designers of America member in the eyewear category since 1990; and James Spina, 20/20 Magazine editor-in-chief and senior vice president.

The River, one of three new neighborhoods to debut at Vision Expo East 2020, will open on March 26, one day earlier than the general Exhibit Hall. Education at Vision Expo will take place March 26–29, 2020. The Vision Expo Exhibit Hall will be open from March 27–29, 2020.

To register for Vision Expo East 2020, visit and be sure to follow along on all of Vision Expo’s social media channels, Facebook, Twitter, Instagram, and LinkedIn.


About Vision Expo
Vision Expo East (The River: March 26–29, 2020; Education: March 26–29, 2020; Exhibition: March 27–29, 2020) in New York City and West (Education: September 23–26, 2020; Exhibition: September 24–26, 2020) in Las Vegas are trade-only conferences and exhibitions for eyecare and eyewear presented by co-owners Reed Exhibitions and The Vision Council. Vision Expo is the complete event for ophthalmic professionals, where eyecare meets eyewear, and education, fashion and innovation mingle. In the Vision Expo Exhibit Hall, eyecare providers can discover trends, interact with new technologies and access innovative products and services. The Vision Expo education program is driven by the profession, offering content of the highest quality and relevance to enhance overall patient care. For more information, visit and follow Vision Expo on Facebook, Twitter, Instagram and LinkedIn.

About The Vision Council
Championing better vision for better lives, The Vision Council positions its members for success by promoting growth in the vision care industry through education, advocacy, research, consumer outreach, strategic relationship building and industry forums. Furthermore, through a partnership with Think About Your Eyes, The Vision Council supports consumer education around eyewear and eyecare.

TC Charton Giselle - The Optical Journal