Visionix Announces Briot Attitude 3

Visionix Briot Attitude 3

Visionix USA, a global leader in the development of intuitive lens finishing solutions is proud to announce the Briot Attitude 3. Raising the bar for what is possible for in-house finishing, this new release offers new features that provide a truly customized eyewear experience. Briot Attitude 3’s accuracy and speed make it an optimal lens processing solution for any modern optical practice.

Briot Attitude 3 is specifically built to increase in-house finishing capability and quality while reducing the rate of remakes. It is suitable for any optical shop owner who is exploring ways to complete accurate finishing in-house and save on their lab bills.

“The new Briot Attitude 3 continues the legacy of our popular Briot Attitude system, this version is powered by innovation that takes the production of high-quality eyewear to the next level,” says John Vulich, the National Sales Manager for Finishing Solutions in North America.

Vulich continues, “What I’m most excited about is the Torque Management System or TMS, a newly added feature that will allow our customers to maintain a steady and accurate level of pressure to the lens every time, reducing the risk of misalignment even on hydrophobic lenses. In addition, the TruFit® Bevel will now utilize frame thickness as well as frame bevel position and depth to choose the ideal bevel position, width, and height for lens fit to frame. Simply next-level edging!”

Briot Attitude 3’s TMS intelligently adjusts edging cycles to the thickness of the lens and material. In addition, TruScan® technology can trace extreme wrap frames easily and quickly while avoiding deformation.

With special attention to even the smallest details, Briot Attitude 3’s design is ergonomic, easy to use, and fits in compact spaces. The touch screen allows users to conveniently toggle between functionalities. Briot Attitude 3 combines both parallax-free centering and wavefront technology. Lens design, layout, and power map are visible with Shack-Hartman technology allowing the optical power and prism to be displayed. The high-definition camera lets you see the detailed laser engravings on progressive lenses and shows the actual lens map in the background allowing the user to see where the power channels will be, enhancing visual comfort and lens performance.

Live demos offered at VEW 2023

Briot Attitude 3 will be featured for the first time at Vision Expo West booth #F10065 alongside Visionix’s next-generation diagnostic and finishing technologies, including Optovue OCTs. VEW Attendees will be among the first to experience a live demo of the new Briot Attitude 3 in the United States.

Professionals who are skipping VEW, are invited to learn more by booking a demo or ROI consultation for any Visionix product at:


About Visionix

Visionix is the global manufacturer and exclusive sales, service, and training provider for Optovue OCT, Visionix screening and refraction systems, as well as Briot and Weco lens finishing equipment in North America.

Visionix is a pioneer in integrating core refractive, screening, and imaging technologies to address the ever-changing needs of eye care professionals. Today, they offer high-speed OCT and OCT-A technology designed to facilitate the diagnosis and management of a range of ocular diseases.

Visionix’s goal is to improve access to a complete suite of advanced visual health solutions that transform the patient experience. With over 100 years of innovation, an expanded product line, as well as a new level of support, clinical education, and practice integration, we are well-positioned to help unlock optical shop and practice potential.

TC Charton Eyewear - Made To Fit