WE ARE opti 2024/2025 Campaign

We Are opti 2025 promotion image

WE ARE opti stands for collaborative design, for the meeting place of the optical industry, for passion and a clear commitment: together we create, together we change, together we are opti! Industry representatives were selected as the faces of the campaign to convey this message and reflect the diversity of the industry to the outside world.

Following the great success of the opti Faces for opti 2024, the WE ARE opti campaign 2024/2025 is entering its second round: Curtain up for the new brand ambassadors! Three women, three men, six personalities from the optical industry lend their faces to opti 2025.

Cathleen Kabashi. Exhibition Director of opti: ‘We have found a wonderful mix of strong personalities who are all passionate about their optical work, their industry, and their favorite trade show, opti! Strong personalities for a strong community! Look forward with us to the beaming faces that will accompany us from now until opti 2025. With the further development of the WE ARE opti campaign 2024/2025, we want to express the unique atmosphere and further strengthen the sense of community within the optical industry – even outside the exhibition halls.’

And that’s them, the new strong opti personalities:

Lena Eberhardt 

Optician, Graduate of the B.Sc. in Optometry at Aalen University

Petra Lindner

Optometrist M.Sc., Coach

Sabine Siegmund

Owner of Siegmund Augenoptik & Hörakustik, Communication coach

Jean-Pierre Schwalb 

Owner of Optik Schwalb in Nidda

Boris M. Stolle

Sales representative

Lars Teubler

Nupsies Podcast & Master Optician at Arndt & Weiß in Bünde

we are opti 2025 promotion image

Join The Optical Journal at opti 2025, January 31 through February 2 in Munich Germany. For more information visit opti.de.

Erkers 1879 Eyewear - The Optical Journal

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